1960-1961 Academic Catalog

281-282 PRINCIPLES OF ECONOMICS** ('60-'6U A study of fundamental economic principles as an aid in understanding our free enterprise system. Three credit hours each semester 283 INTERMEDIATE ACCOUNTING** ('60-'61) Review of fundamentals. Accounting for cash, receiv­ ables, inventories, fixed assets, intangibles, investments, liabil­ ities, net worth, and sales. Three credit hours 284 COST ACCOUNTING** ('60-'61) Principles of industrial and distribution cost accounting; job order and process cost systems; standard costs. Three credit hours 285 SALESMANSHIP** ('60-'61) A study of the techniques of selling; the functions, costs, and magnitude of the selling task; and sales policies and problems. Three credit hours 381 PRINCIPLES OF MARKETING** ('61-'62) A survey of distribution functions, middlemen and chan­ nels of trade, competition, price policies, market planning, market research, and consumer problems. Three credit hours 382 BUSINESS ENGLISH AND LETTER WRITING** ('61-'62) A preparation for the skill of originating all types of business letters, reports, memoranda, and other media of communication. Three credit hours 383 BUSINESS STATISTICS** ('61-'62) An introduction to statistical methods as applied to the collection, presentation, analysis, and interpretation of nu­ merical data relevant to business operations. Three credit hours 80