1969-1970 Academic Catalog

BUSINESS ADMINISTRATION 57 317 ADMINISTRATIVE OFFICE MANAGEMENT-Sp (1970-71) Prerequisite: Business 0 rganization 212 Fundamentals of office organization and management; utilization of office space and equipment; organization and administration of office procedures; selection, training, and supervision of office personnel. Four credit hours 318 PRINCIPLES OF ADVERTISING-W (1969-70) Principles and procedures in modern advertising including analysis of products, buyer attitudes, media, layout, and copy. Four credit hours 340 INDEPENDENT STUDY IN BUSINESS ADMINISTRATION Research in problems of Accounting, Business Organization, Secretarial Science, or Economics. One to four credit hours 410 BUSINESS SEMINAR-W Discussion of current business topics. Required for seniors in Business Administration. Two credit hours C. SECRETARIAL SCIENCE 121 INTERMEDIATE TYPEWRITING-A Prerequisite: Proficiency Test Emphasis on development of speed and accuracy. Practice in typing letters, research papers, and reports. Three credit hours 124, 125 ELEMENTARY SHORTHAND-W, Sp Gregg method, with concentration on shorthand vocabulary, reading, and beginning dictation. Five credit hours each quarter 222 ADVANCED TYPEWRITING-W Prereqttisite: Secretarial Science 121 or Proficiency Tests Production typing involving the construction and arrangement of business forms and legal papers. Primarily preparation for office work. Five credit hours 223 DICTATION-A Prerequisite: Grade of C in Secretarial Science 125 or Proficiency Test Dictation in Gregg shorthand, with emphasis on increasing speed and accuracy. Five credit hours 224 TRANSCRIPTION-W Prereqttisite: Dictation 223 or Proficiency Test Increased emphasis on speed-building in Gregg Shorthand and skill in production ability in transcription. Four credit hours 322 SECRETARIAL PROCEDURES--Sp Familiarizes student with traits and qualities that a successful secretary must possess. Filing, handling of mail, business communications, business etiquette, use of dictaphone, mimeograph, etc., are studied. Five credit houn