1971-1972 Academic Catalog

BUSINESS ADMISSION 55 303 COST ACCOUNTING-A ( 1971-72 and alternate years) Prerequisite: Accounting 102 Principles of industrial and distribution cost accounting; job order and process cost systems; standard costs. Five credit hours 304 AUDITING-Sp ( 1971-72 and alternate years) Prereq11isite: Accounting 202 Purpose and advantages of the different types of audits; duties and respon– sibilities of an auditor; audit practice, procedure, and reports. Five credit hours B. BUSINESS ORGANIZATION* *This area is currently being revised in order to strengthen the fields of management and marketing. 211 PRINCIPLES OF MARKETING-A A survey of distribution functions, middlemen and channels of trade, com– petition, price policies, market planning, market research, and consumer problems. Four credit hours 212 PRINCIPLES OF ORGANIZATION AND MANAGEMENT-A An examination of the policies, principles, practices, and problems involved in the management and organization of business concerns. Foztr credit hoitrs 311, 312 BUSINESS LAW-W, Sp A study of contracts, sales, bailments, negotiable instruments, agency, em– ployer-employee relationships, partnerships, corporations, insurance, and property. Four credit hours each quarter 313 BUSINESS COMMUNICATIONS-A ( 1971-72 and alternate years) A preparation for the skill of originating all types of business letters, re- ports, memoranda, and other media of communication. Five credit hours 314 BUSINESS FINANCE-Sp (1970-71 and alternate years) Prerequisite: Accounting 102 A survey of the financial aspects of private, profit-seeking corporation. Consideration is given to the problems of promotion, normal operation, and reorganization. Four credit hours 315 SALES MANAGEMENT-A Prerequisite: B11siness Organization 211 Techniques, principles, and practices in personal selling, and a discussion of the principles of organization, supervision, and control of the selling function. Four credit hours 318 PRINCIPLES OF ADVERTISING-W Principles and procedures in modem advertising including analysis of products, buyer attitudes, media, layout, and copy. Four credit hours