1972-1973 Academic Catalog

58 CEDARVILLE COLLEGE 334 HISTORY OF ECONOMIC THOUGHT-A Prerequisite: Economics 232 Principal figures in the development of economic ideas and the contribu– tion of each period of economic thought from the mercandlist to the present. 335 COMPARATIVE ECONOMICS SYSTEMS-W Prerequisite: Economics 232 Four credit hours A survey and comparative analysis of the economic institutions of Capital– ism, Socialism, Fascism, and Communism with individual research into the economic system of one country. Four credit hours D. MANAGEMENT 251 PRINCIPLES OF ORGANIZATION AND MANAGEMENT-A An examination of the policies, principles, practices, and problems involved in the management and organization of business concerns. Four credit hours 252 HUMAN RELATIONS MANAGEMENT-A A course dealing with organizational behavior. Focused on leadership and the manager's role in developing a sound behavioral climate in an organization. Four credit hours 351 SMALL BUSINESS MANAGEMENT-W (Alternate, even years) Prerequisite: Management 251 A course dealing with the problems involved in establishing and man– aging a small business. Financial organization, services, and problems are among the matters to be analyzed. Four credit hottrs 352 PRODUCTION MANAGEMENT-W (Alternate, odd years) Prerequisites: Management 251 and Accounting 102 Manufacturing, planning, inventory analysis, make or buy orders, pur– chasing, equipment analysis, production scheduling, quality control, and cost control. A survey of the above activities relating to production and intro– duction to modem production management techniques. Four credit hours E. MARKETING 261 PRINCIPLES OF MARKETING-A A survey of distribution functions, middlemen and channels of com- petition, price policies, market planning, market and consumer problems. credit hours 263 PRINCIPLES OF ADVERTISING-W Principles and procedures in modem advertising including analysis of i:roducts, buyer attitudes, media, layout, and copy. Four credit hours 361 SALES MANAGEMENT-A Prerequisite: Marketing 261 Techniques, principles, and practices in personal selling, and a discussion of the principles of organization, supervision, and control of the selling function. Four credit hours