1989-1990 Academic Catalog

84 Communication Arts Departmental Courses Broadcasting RTV-101 Introduction to Broadcasting-A 3 hours Introduction to the beginning, growth, and regulation of broadcasting. The structure of broadcasting, current criticism of the media, and the use of broadcasting by Christians are also discussed. Broadcasting majors must take the course concwrently with Audio Control Techniques. RTV-102Audlo Control Techniques-A 2 hours Instruclion and training are offered in the operation of electronic equipment used in broadcasting. Emphasis is upon radio, with some television. The course is open to non– majors. Broadcast majors n1ust take the course concurrently with RTV-101 Introduction to Broadcasting. (Fee: $30) RTV-103 Program Produclion-lY 3 hours The roles ofdireclor and sound engineer are emphasized in this course which is designed to introduce the student to the techniques of working with the olher 1nembers of a produclion staff while developing various types of programs for" broadcast Prerequisite: RTV-102 Audio Control Techniques, (Fee: $30) RTV-104 Broadcast Announcing-Sp 4 hours Titis course examines all types of announcing and applies each to use in both radio and television progranlS, Emphasis is on the use of the voice as a tool for communication of ideas on a one-to-one basis. {Fee: $30) RTV-151 Sportscasting- lY 2 hours The study of n1elhods of sportscasting coupled with practice which concentrates on cov– erage of major sports iocluding basketball, football, and baseball. hltetviewing techniques and news fonnats for sportscasting will also be covered. Open to all students, (Credit/No Credit). (odd years) RTV-201 Acadenllc Research in l\fediated Communication-A 2 hours An introduction to research and paper writing in the field of n1edia study. The course deals wilh library research tools used in academic research of the field, leading the student through the developmental stages of a research paper, including proposal, working bibliog– raphy and paper outline. RTV-202 Broadcast Research Systems-lV 3 hours A study of methods of audieoce analysis, progran1 surveys, and public setvice studies designed to acquainl the student with sys1e1ns and procedures available to test station pene- tration and image. Prerequisite: RTV-101 Introduction to Broadcasting. (even years) RTV-212 Broadcast Writing-A 3 hours Covers the form and style of writing for the electronic media. Work in the course includes writing nmsic continuity, advertising copy, and scripts for programs. (even years) RTV-221 Television Production- lY 4 hours Techniques and niethods of television program production are !aught fron1 a producer's perspective. Basic television-related jobs are described and production defmitions are ex– plained. (Fee: $30) RTV-223 Introduclion to Photography-Sp 3 hours Acquaints students with basic principles of photography (light, exposure, composition, and darkroon1 skills) through lecture, laboratory sessions, and photographic assignments. (Fee: $35) RTV-241 Broadcast Journalisn1-A 3 hours \Vith an emphasis upon writing broadcast news, the course also deals with interviewing and structuring news programs. Newscasts and new progrruns are studied and developed. (odd yeara) RTV-260 Broadcast Clinic-A, \Y, Sp 2 hours Hands-on experience in a broadcasling laboratory. 1l1e student is trained in the diverse areas of broadcasting, including production, traffic, news, sports, conununity service, and others. The course is repealable to a total of six hours. Requires a 1ninimum of six hours work in the clinic per week. Prerequisite: RTV-101 Introduction to Broadcasting. RTV-262 Television Can1era Clinic-A, n~ Sp 2 hours "Hands-on" training with television equipment is designed to orient the student to n1ost of the equipn1ent nonnally used for video production. Six hours per \Yeek of work at assigned tasks are required. Prerequisite: RTV-221 Television Production. RTV-310Ad\'anced Audio Production-A 4 hours A lecture/laboratory class designed for students with a strong comn1itment to production. The course seeks to develop critical judg1nent in audio production while sharpening studio produclion skills, Prerequisite: RTV-103 Progran1 Production. RTV-321 Electronic Field Produclion-Sp 4 hours 1l1e methods of field production are taught from the perspective of director and producer. The course deals wilh preproduction planning, production in the field, and the electronic post-production (including videotape editing). Prerequisite: RTV-221 TV Produclion. RTV-331 Droadcru;t Advertising and Sales-Sp 4 hours The sales structure of broadcasting, including the roles of salesmen, sales 1nanagement, and sales promotion is exwnined. Research principles are applied to sales and the creative work in advertising, including cop)"vriling, are explored. Prerequisite: RTV-202 Broadcast Research Systems. RTV-341 Issues and Ethics in Journalism-Sp 3 hours 1ltls course examines the ethical implications of the practice of journalism. After the establishn1cnt of a Biblical ethical base, current criticisnlS of the role and perfonnance of journalism, particularly in its A1nerican context, are evaluated. (odd years) RTV-361Advanced Broadcast Clinic-A, 1Y, Sp 2 hours An advanced work.ship in radio which is rcpe.atable to a total of six. hours. Prerequisite: RTV-230 Broadcast Clinic (Credit/No Credit). RTV-364 Advanced Clinic in Reporting-A, \V, Sp 2 hours Work for the news depart1nent of the College radio station. TI1e student is assigned a regular newsbeat fron1 which he or she gathers and \vrites news for station use. RTV-365Advanced Clinic in Graphics-A, JY, Sp 2 hours An introduction to the use of the computer for video graphics. Includes character genera– tor work, as \Veil as the use ofpaint, digitizing and w1in1ation programs. RTV-401 Mass Media Law and Regulation-A 4 hours Development of First Amendment protections and present legal requirements for 1nedia are studied. Emphasis is placed upon court decisions on First Amendment freedoms for both broadcast and print jownalists, as well as regulations imposed upon the broadcaster.