1993-1994 Academic Catalog

Broadcasting graduates gain experience in video, one of the fastest growing segments of the communications industry. RTV-101 to 3 hours Introduction to the beginning, growth, and regulation of broad– casting. The structure of broadcasting, current criticism of the media, and the use of broadcasting by Christians are also dis– cussed. Broadcasting majors must take the course concurrently with Audio Control Techniques. RTV-102 Audio Control Techniques-A 2 hours Instruction and training are offered in the operation of electronic equipment used in broadcasting. Emphasis is upon radio, with some television. The course is open to non-majors. Broadcast majors must take the course concurrently with RTV-101 Introduction to Broadcasting. (Fee: $30) RTV-103 Program Production-W 3 hours The roles of director and sound engineer are emphasized in this course which is designed to introduce the student to the techniques of working with the other members of a production staff while developing various types of programs for broadcast. Prerequisite: RTV-102 Audio Control Techniques. (Fee: $30) RTV-104 Broadcast 4 hours This course examines all types announcing and applies each to use in both radio and television programs. Emphasis is on the use of the voice as a tool for communication of ideas on a one-to-one basis. $30) Sp~[)rt:scasti11g-- 2 hours The study methods of sportscasting coupled with practice which concentrates on coverage of major sports including basket– ball, football, and baseball. Interviewing techniques and news formats for sportscasting will also be covered. Open to all students. (Credit/No Credit).(odd RTV-201 Academic Research in M•~di:ated Communication-A 2 hours An introduction to research and paper writing in the field of media study. The course deals with library research tools used in academic research of the field, leading the student through the developmental stages of a research paper, including proposal, working bibliography and paper outline. RTV-212 for the Electronic Media-A 3 hours Covers the form and style of writing for the electronic media. Work in the course includes writing music continuity, advertising and scripts for programs. (even years) Introduction to Photography-Sp 3 hours Acquaints students with basic principles of photography (light, exposure, composition, and darkroom skills) through lecture, laboratory sessions, and photographic assignments. (Fee: $35) RTV-260 Broadcast Clinic-A,W, Sp 2 hours Hands-on experience in a broadcasting laboratory. The student is trained in the diverse areas of broadcasting, including production, traffic, news, sports, community service, and others. The course is repeatable to a total of six hours. Requires a minimum of six hours work in the clinic per week. Prerequisite: RTV-101 Introduction to Broadcasting. RTV-271 Introduction to Electronic Multimedia-Sp 3 hours The merging of computers and audio and video media have created the field of multimedia computing. This course provides and overview of the technological changes which have created this electronic marriage of media and its applications, focusing on institutional and educational uses. RTV-262 Television Camera Clinic-A,W,Sp 2 hours "Hands-on" training with television equipment is designed to orient the student to most of the equipment normally used for video production. Six hours per week of work at assigned tasks are required. Prerequisite: RTV-320 Television Production. RTV-301 Broadcast Research 3 hours A study of methods of audience analysis, program surveys, and public service studies designed to acquaint the student with systems and procedures available to test station penetration and image. Prerequisite: RTV-101 Introduction to Broadcasting.(even years) RTV-310 Advanced Audio Production-A 4 hours A lecture/laboratory class designed for students with a strong· commitment to production. The course seeks to develop critical judgment in audio production while sharpening studio production skills. Prerequisite: RTV-103 Program Production. RTV-320 Television Production-W 4 hours Techniques and methods of television program production are taught from a producer's perspective. Basic television-related jobs are described and production definitions are explained. (Fee: $30) RTV-321 Electronic Field Production-Sp 4 hours The methods of field production are taught from the perspective of director and producer. The course deals with preproduction planning, production in the field, and the electronic post-production (including videotape editing). RTV-331 Broadcast Advertising and Sales-Sp 4 hours The sales structure of broadcasting, including the roles of salesmen, sales management, and sales promotion is examined. Research principles are applied to sales and the creative work in advertising, including copywriting, is explored. Prerequisite: RTV-301 Broadcast Research Systems. RTV-341 Issues Ethics in Electronic Media 3 hours This course examines the thical implications of the practice of journalism. After the establishment of a Biblical ethical base, current criticisms of the role and performance of journalism, pa1~tlculalrlv in its American context, are evaluated. Ali1vm111re:i~111 Clinic in TV Production-W,Sp 2 hours An advanced workshop in TV/video production which may be repeated with others to a total of six hours. Prerequisite: RTV-321 Electronic Field Production. (Credit/No Credit). RTV-365 Advanced Clinic in 2 hours An introduction to the use of the computer for video graphics. Includes character generator work, as well as the use of paint, digitizing and animation programs. RTV-366 Advanced Broadcast Clinic: 3D and Animation-W 2 hours Advanced use of the computers for video graphics. The emphasis is on three-dimensional modeling, rendering and animation in 24-bit graphics.

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