1998-1999 Academic Catalog

School of Social Sciences and Professional Studies Business professor Rick Wolf teaches a variety of courses including management information systems, systems analysis, systems design, data communication and networking, and database development. The marketing management concentration prepares students to take positions in marketing training programs as well as graduate study in marketing. Course requirements include: MGMT-3550rganizationa1Behavior ....................................... 4 MRKT-460MarketingManagement ........................................ 4 MRKT-462Internationa1Marketing ......................................... 4 Marketing electives .................................................................. 6 The nonprofit concentration is designed to give students an introduction to the methods of marketing in organizations that are not driven by the profit motive like most major corporations. Emphasis is placed on internal marketing as well as marketing to the external publics of nonprofits. Course requirements include: ACCT-415 Government and Nonprofit Accounting ................ 4 MRKT-365ConsumerBehavior ............................................... 4 MRKT-368NonprofitMarketing ............................................. 4 Marketing or these recommended electives ............................. 6 ECON-313 Government and Business ................................. 4 PUAD-361 Public Administration ........................................ 4 Finance,Management, andMarketingMajors Curriculum Summary Proficiency requirements ...................................................... 0-8 Other General Education Requirements ............................. 75-95 Bus~ness administration core requirements ........................... 54 Finance, management, ormarketing major req....................... 2fJ Required cognate ..................................................................... 5 Electives ............................................................................. 12-32 Total (minimum,notincludingproficiency) ....................... 192 A complete description ofthe General Education Requirements is found on page 30. First year: BEGE-171 The Christian Life .................................................... 4 BEGE-172 Introduction to Bible Study ..................................... 4 BUS-100 Business Prologue ......................................................, l COM-110 Fundamentals of Speech ........................................... 5 ENG-110 English Composition I ............................................... 5 ENG-140 English Composition Il .............................................. 5 HUM-140 Introduction to the Humanities ................................ 5 GSS-100 Foundations ofSocial Science ..................................... 5 GSCI-190 Calculus for Business .................................................. 5 PEF-199 P.A.C.L....................................................................... 2 elective ................,........................................................ 5 education elective ....................................................... 1 .........................,..................................................................... 47 Second year: ACCT-211,212 Principles of Accounting ................................ 10 BEGE-273 Old Testament Survey ............................................. 4 BEGE-274 New Testament Survey .............................,............. 4 BUS-211,212 Statistics ............,................................................. 6 BUS-218 Business Law I ........................................................... 4 BUS-299 Personal.Development ................................................ 0 MlS-220 Computer Infonnation Systems ................................. 3 ECON-233 Microeconomics ...................................................... 4 ECON-234 Macroeconomics ..................................................... 4 LIT-231 World Literature ........................................................... 5 Biology elective ......................................................................... 5 Total ""··~······,. ............. .;....... jl•• "0:"""*"""""'.,.••• ,,.1""'"*•*•""'""""~ ... J>,..."'••• +i............ Jio....... "!•" 49 Third year: BEGE-375 God and History ..... '...............................,................. 4 BEGE-376 God and the Church ............;.................................... 4 BUS-311 Decision Analysis ....................................................... 3 BUS-399 Professional Development (3 quarters) ...................... 0 FIN-371 Financial Management of the Firm .............................. 4 MGMT-350 Principles of Organization and Management........ 4 MRKT-360 Principles of Marketing ......................................... 4 Major requirements ................................................................... 8 Socialscience/globalawarenesselective .................................... 4 Electives .................................................................................. 13 Fourth year: BUS-442 Business Seminar ........................................................ 3 BUS-499 Executive Development (3 quarters) .......................... 0 MGMT-451 Administrative Policy and Strategy ...................... 4 Humanities elective ................................................................... 4 Major requireme11ts ................................................................. 18 Physical science elective ........................................................... 5 Electives .................................................................................. 14