2015-2016 Undergraduate Academic Catalog

JOUR-4820 Special Topics in Public Relations –Sp 3 hours Available to advanced students who desire intense study of special areas of public relations. Topics of current interest in the field of public relations will be offered to cover in-depth areas of specialization. Topics may include crisis communication, agency management, event planning, and international public relations. Prerequisites: JOUR-3550 Advanced Public Relations Writing; or permission of instructor. (even years) JOUR-4950 Internship –Fa, Sp, Su 3–12 hour Students are placed with professional organizations to apply their journalism training and gain experience in actual career situations. This should be discussed with an advisor one semester prior to the internship experience. Internship agreements must be signed by the student, the job supervisor, and the faculty mentor prior to the initiation of the internship. Prerequisite: for print major, JOUR-3420 Editing and Design; for broadcasting major, JOUR- 3350 Television News Production; for public relations major, JOUR-3550 Advanced Public Relations Writing. Professional Writing and Information Design (PWID) PWID-3000 3 hours Production Tools and Document Design –Fa Students will learn to teach themselves technology to prepare for learning new technology as it evolves in industry. Students will also learn document design principles to help them create visually stimulating, well-organized documents. PWID-3010 Style and Mechanics for Writers –Fa, Sp, Su 3 hours Students will learn to apply reliable principles to make writing clear, concise, coherent, and cohesive. Crosslisted with ENG 3010 Style and Mechanics for Writers. Prerequisite: ENG-1400 Composition. PWID-3011 Legal and Research Writing –Fa 1 hour Students will learn to apply reliable principles to make their writing clear, concise, coherent, and cohesive. In addition, they will learn to write persuasive documents that are required of professionals in the fields of law and public administration. Prerequisite: ENG-1400 Composition. Corequisite: PWID-3010 Style and Mechanics for Writers PWID-3020 Professional Portfolio Development I –Fa 1 hour Students will develop a professional portfolio and learn to use it effectively as a tool to obtain an internship. PWID-3090 Technical Marketing Communication –Fa 3 hours Students will learn to create marketing materials for the technical industry, from design to completion. Prerequisites: PWID- 3010 Style and Mechanics for Writers; PWID-3100 Designing Visual Communication. PWID-3100 Designing Visual Communication –Fa 3 hours Students will learn to integrate visual design concepts to enhance communication in various documents and media. Topics will focus on increasing usability of communication products by targeted audiences. Corequisite: PWID- 2 000 Production Tools for Technical Communication. PWID-3130 Technical Communication –Fa 3 hours Students will study the technical communication profession. They will learn the skills needed to succeed in the field, professional approaches to solving problems in the field, and potential professional opportunities in technical communication. PWID-3170 2 hours The Technical Communicator in a Corporate Culture –Sp Students will discuss issues beyond intellectual ability and technical know-how that are crucial to a successful career. They will discover guidelines to assist them in improving their emotional intelligence capabilities. PWID-3180 Visual Rhetoric –Fa 3 hours Students will learn to understand the rhetoric of visual language and to adapt visual language to specific audiences, purposes, and contexts — just as they do written texts. As a result, they should be able to respond flexibly to design problems in all professional documents. PWID-3210 Technical Editing –Sp 2 hours Students will learn to develop style guides and edit technical documents or communication using conventional and electronic methods to ensure consistent grammar, style, visual design, and technical accuracy for end-users in targeted audiences. PWID-3250 Documentation Design –Sp 3 hours Students will learn to plan, design, and create user documentation through systematic user analysis, task identification, effective writing, and effective visual design. PWID-4010 Designing Technical Reports –Sp 3 hours Students will learn to design and write effective technical reports and presentations that purposefully convey clear, concise, and accurate information to a targeted audience while using an appropriate level of technicality and supporting data or information. PWID-4020 Professional Portfolio Development II –Fa 1 hour Students will maintain a professional portfolio and learn to use it effectively to obtain employment after graduation. (Fee: $25) PWID-4050 Designing Online Information I –Fa 3 hours Students will learn how to design and manage information on the World Wide Web. The class addresses issues in usability, information architecture, and content strategy. Students will learn design principles and writing issues specific to the digital medium. PWID-4060 Designing Online Information II –Sp 3 hours Students will learn how to plan for, design, and provide front- end development for web pages. Students will learn to design mock ups for a web site and code those sites using HTML, XHTML, and CSS. Prerequisites: PWID-4050 Designing Online Information I. PWID-4070 Designing Online Information III –Sp 2 hours Students will learn advanced features of HTML and CSS and beginning concepts of JavaScript. Students will use these tools to create usable, effective websites filled with rich content. Prerequisites: PWID-4050 Designing Online Information I and PWID-4060 Designing Online Information II. PWID-4130 Instructional Design I –Fa 3 hours Teaches technical communicators how to employ technology and learning theory in developing adult training courses. PWID-4140 Instructional Design II –Sp 3 hours This course provides students with the opportunity to delve deeper into the art and science of instructional design by focusing on educational technology in general and e-learning tools, techniques, and practices specifically in use in today’s corporate environment. The course also investigates the topics of knowledge management, performance support and human capital management in order to give students a well-rounded introduction to the contemporary practice of non-traditional instructional design. Prerequisites: PWID-4130 Instructional Design I or permission of instructor. PWID-4160 3 hours Technical and Professional Communication Internship –Su Students will participate in a work-study program approved and administered by the department in which advanced Professional Writing and Information Design students receive a variety of job- related experiences in a communication environment. Prerequisite: permission of instructor. Page 220 2015–16 Undergraduate Academic Catalog Course Descriptions JOUR-4820 – PWID-4160