2018-2019 Undergraduate Academic Catalog

BUS-2180 Business Law I –Fa, Sp 3 hours Examines the legal environment in which business operates. The course begins by surveying various sources of law and related ethical principles, and the structure and function of the judicial system. The remainder of the course addresses substantive areas of law, typically including torts, contracts, warranty and consumer protection, agency and employment, business entities, antitrust, intellectual property, and environmental law. BUS-3000 The Business Experience –Fa, Sp 1 hour This course is to prepare the business student to transition into the work world upon graduation. Topics and experiences include: résumé writing, interviewing, networking, internships, and business etiquette. (Fee $25). BUS-3150 Operations Analysis –Fa, Sp 3 hours Introduces mathematical methods of decision analysis. Topics include probability, forecasting, decision under uncertainty, decision trees, inventory models, linear programming, and networks. Prerequisites: BUS-2150 Statistics for Business. BUS-3180 Business Law II –Sp 3 hours Continues the study of the legal environment in which business operates, with particular focus on topics covered on the CPA exam. Typical course content includes sales, negotiable instruments, secured transactions, bankruptcy, partnerships, securities regulation, real and personal property, wills and trusts, and insurance. Prerequisite: BUS-2180 Business Law I. BUS-3280 3 hours Integrated Business Core Practicum –Fa Guided by faculty, students will organize and operate a business for the semester and also plan and complete a community service project. Students in this course will apply concepts learned in prerequisite and corequisite courses in establishing a business venture. Prerequisites: MRKT-3600 Principles of Marketing; Corequisites: MGMT-3500 Principles of Organization and Management; FIN-3710 Principles of Finance (corequisite courses taken concurrently as a block). BUS-3400 1–3 hours Independent Study in Business Administration –Fa, Sp, Su Research in problems of accounting, management information systems, general business, economics, finance, management, or marketing. BUS-3410 Topics in Business –Fa, Sp, Su 1–3 hours A variety of courses are covered under this heading on an experimental basis. This allows the department to meet the changing needs of the students without formally adding or dropping courses. BUS-3450 Business Internship 3–12 hours A work-study program designed for junior and senior business administration majors to receive a variety of job-related experiences in a business environment. The program is arranged and administered by the department. BUS-3514 3 hours Entrepreneurial Ventures in E-commerce –Sp This course provides instruction and guidance on how to create and run a profitable, Internet-based business. Topics include reviewing intellectual property rights, designing a website to maximize revenue, developing an advertising and marketing plan for online businesses, sourcing start-up capital, utilizing analytics to test search engine optimization, and leveraging social media accounts to target consumers and grow the business. (even years) BUS-3910 International Business –Fa, Sp 3 hours This course is a broad overview of how business is different in a global setting by introducing key concepts, terms, trends, theories and organizations. Each group will put these foundational principles into practice by developing a country analysis and business plan to launch a fast food restaurant into a new country. Additionally, students will consider how to use the principles of Business As Mission (BAM) to achieve spiritual objectives as well as profit. (Fee: $20) BUS-4150 3 hours Advanced Business Analytics and Visualization This course will explore the field of data analytics by covering state-of-the-art modeling, analysis, and visualization techniques. The course will emphasize the importance of understanding the underlying data, validating the data, applying a meaningful analytic to the data, and only then visualizing the data. The course will discuss practical challenges involving complex real-world data and include several case studies and hands-on work with a modern data analysis and visualization package. Crosslisted with ITM. Prerequisiste: BUS-2170 Introduction to Business Analytics. (odd years) BUS-4420 2 hours Business Ethics and Social Responsibility –Fa, Sp Ethics asks questions about what goals one should pursue and what actions are appropriate in attempts to achieve these goals. The course examines alternative frameworks for analyzing difficult situations. Social responsibility refers to business decision making linked to ethical values, compliance with legal requirements, and respect for people, communities, and the environment. Ultimately, the course will deal with how our biblical worldview defines and drives the choices we face in the business world. Open only to seniors in business administration. Must be taken at Cedarville University; transfer or transient credit for this course will generally not be accepted. Economics (ECON) ECON-2110 Essentials of Economics –Fa, Sp 3 hours The course provides an introduction to the essential principles of economics. These principles would include such areas as supply and demand, elasticity, productivity and cost analysis, economic efficiency, national income, the consumer price index, monetary and fiscal policy, business cycles, and economic performance. Course not applicable to any major from the School of Business Administration and also not open to students with credit for ECON-2330 Microeconomics and/or ECON-2340 Macroeconomics. ECON-2330 Microeconomics –Fa, Sp 3 hours The area of economic inquiry that is concerned with the effect of human behavior on the conduct of affairs within rather narrowly defined units. It is the study of decision making regarding consumption, production, and exchange that is carried on by individual households and by business firms. ECON-2340 Macroeconomics –Fa, Sp 3 hours The area of economic study that focuses on how human behavior affects outcomes in highly aggregated markets, such as the market for labor or for consumer products. It is a study of the behavior of the economy as a whole, including the study of economic phenomena such as interest rates, the price level and national income, and output and employment. Prerequisite or corequisite: ECON-2330 Microeconomics or permission of instructor. Page 230 2018–19 Undergraduate Academic Catalog Course Descriptions BUS-2180 – ECON-2340 BUSINESS ADMINISTRATION