The Cedarville Herald, Volume 53, Numbers 1-26

T E X C E D A R V I L L F , H E R A L D , F E B R U A R Y T H E C E D A R V I L L E H E R A L D l;\ I m ! Ml '■'I - „ i- ‘ ? i * _ j *. i |,c*i m m ll il II i-»'■'i. i ; M f i,i -f I i-i KARLH BULL EDITOR AND PUBLISHER More milk and Rutter on Urn farm table maun, eventually, bigger figure* on the milk check, krttrad at the Port Office, Cedarville, Ohio, October 31, 1887, M Mocmd cl am matter. ^ FRIDAY, FEBRUARY 21, 1‘JSO REORGANIZATION OF ANTI SALOLON LEAGUE The announcement that a reorganization of the Ohio Anti Saloon League ia to take place should cause no surprise to friends and former supporters of that organization. The past few years has left a rather discouraging record o f the o'hce militant group that failed utterly to hold p.ublie sentiment as in the days o f Perley Baker and Wayne B. Wheeler, to say nothing of James A, White. A new head has been chosen, the new superintendent coming from Iowa. The policy adopted the past few years divorced many of the large contributors and finances were curtailed unt.il there was nothing that could be done other than a few faithful draw salaries, Cheap politics and alliances with public utility groups upset the “ apple cart,” as most everyone predicted when the organization forces branched out into a new field to trade pub­ lic rights to enable the leaders to make a showing that certain legislation was necessary to support the prohibition cause. No such alliances were ever entered into by Baker, Wheel­ er or White and the campaign for prohibition was kept before the public on its merits. When cheap politicians get control of an organization used for the advancement of moral issues, trouble looms ahead. The obnoxious justice of peace bill that was defeated by referendum in Ohio by neai’ly a half million was a direct rebuke to the League which used it as trading stock with public utility interests to enable companies to boost utility rates on consumers, whether justified or not. While there were thousands that would not distrust the League management and hooted at the charges, time has proven all that is necessary. A depleated treasury and withdrawal of large contributions from men interested in the cause, brought about a change in management that should convince the public that past charges were true and how' unwise it is to attempt to secure even pro­ hibition legislation by trading with utility Interests to enable the latter to dig deeper into the pockets of hundreds of thou­ sands of consumers. / by the independent store with those o f a chain store, demon­ strate it to the public by actual comparison. The average store can always be better arranged to display goods. It -can be better lighted and made more attractive and thus appeal to the public. j The criticism of the growth of the chain store will get n o ; where with the average consumer who must look out for him­ self, It has always been our idea that a good rule of the chain store for business management would be a good rule for the independent store. In the last analysis the success o f the chain ‘ ------- i -------- --------- stoic has been the fact that it appealed to the public and spread At# the meetings of the oijio nows*^ You will want? hard co&i for your its advertising 01 store news before the public each day or paper association, composed of weekly brooders and as we ate ordering an* Week. It let the public know it W&S ill business ftnd that it and daily newspapers, and the Buck- other ear you should have your nanu thought enough Ot the tradG in th&t section to buy white $p£VCH eye Press - association! Ohio weekly on our list, McCampbell’s Exchange NEWSPAPERMEN HOLS MEETINGS IN COLUMBUS “ The history o f a civilization, i f in­ telligently-conceived, may be an in­ strument o f civilisation."—Charles R. Beard. BUSINESS CHANGES—PAST AND PRESENT The anti-chain store agitation takes us back twenty-five oi thirty years ago and some reflections might not be out of place at this time. We make no charge against the independent store and no defense of the chain store and offer no remedy in as much as each and every line of business must face its owr. problems and find the solutions. As an outsider views the situa tion the consumer, or buying public, will have the- ultimate say. Without the consumer the chain store cannot exist, neither car the independent store. t •Twenty-five years ago merchants over the country Were greatly alarmed over the growth o f the mail order house. Latea. came the house to house solicitor taking orders for hose as well as other articles needed in the home. We had the traveling grocery salesman that* took orders and delivered it by the cai load at the railroad station. Then came-the. innovation of the rural free delivery, which independent merchants fought fear ing it was in the interest of the mail order house. Coming dowr a few years later we are now in the period of retail business a; done by chain stores, chain oil and gasoline stations, cliai? banks, chain department stores,, chain drug stores, and evei ‘ chain newspapers. & We still have the mail order house but it has been forced tf opepi retail outlets over the country.to meet the new conditions While the mail order business has grown in volume so has ever} other line until the mail order business today is at a lower pe. cent than ten or fifteen years ago. The housewife soon tirec of the front door bell ringing and turned a cold shoulder to the door-to-door order taker, who js about out of business. Here the, consumer settled this new form of competition. The traveling grocery salesman no longer calls on the rural resident due to the fact that new forms of transportation have changed conditions. It was. not so long ago that merchant!, feared a traction line feeling it was but a feeder for the large city store. Today the automobile takes more people to the city store than ever and.traction lines have gone into receiver­ ship and been junked. With the automobile the retailer facet Stiffer competition than ever. The county seat town if within & trading market o f stores, in a city above 100,000 population finds part of his business going there. Going out into the coun* * ty we find trade from the Smaller localities going to the count} -seat market as well as the large city stores. Each one of these new lines of competition has developed a situation that offer? no immediate solution as we see it, for the consumer can and . will go where he pleases, recognizing .that he can be appealed to from a point of civic pride, but he cannot be driven or even • tantalized, Coming down to date we have the chain system of doing business. It infects the largest city as well as the smallest town and in the former is pausing alarm probably to a greater extent than in the city. The largest department stores are fio longer operated on the individual unit. Numbers of them are com­ bined to buy in larger quantities at a lower price, a rule that has always existed and will always,exist. The jobber or whole­ sale house has been forced to adopt the same plan. We find one or more wholesale houses operating on the chain system and even some branches having organized independent retail stores to meet the chain competition. Again you have one chain store system competing with another chain system. The most pronounced competition is in the five and ten cent field where great corporations have amassed millions on doing a large volume of business on a small profit on each single article. There was a time when the five and ten was regarded as-a strong contender for business by department stores, but these stores found a way to install such departments and thus hold some of that business and as a rule you get a bettc. quality o f merchandise than is offered by the five and ten cent Store. How many automobile owners give consideration to their practice when in need of gasoline? Most service stations are operated and owned by companies operating on the chain sys­ tem. The farmer or even urban citizen makes no distinction as a rule and even the smaller merchants patronize the chain oil station and have no word for the independent station. For years we have been undergoing a change in business management, along all lines. It has not been so many years ago that the farmer thought he was not being treated fair and we had co-operative and farm owned elevators spring up all over the country. Only a few 'of these have been successful and those that invested iwthe hope of changing a business situation lost and the loss ran into hundreds of millions. From the agricultural standpoint the farmer still seeks t new plan of marketing his crops to eliminate the middleman*? profit and bring him a better price for his products, This act is commendable and perfectly legitimate, yet thousands of mid­ dlemen that bought and shippe'd live stock, some successful, more unsuccessful from financial returns, and these are now out , of business. The growth of, the co-operative business indicates success to the venture and it will continue to grow as long as returns are satisfactory, or some other system is announced that will net the farmer a greater profit. When this system comes, out will go the co-operative system. The retail business of the country must keep pace with the times, The bank does not do business as it did twenty-five years ago. New systems of bookkeeping have displaced the old. The manufacturer has installed the latest in machinery to increase . production, lower costs, and be in. a better position to meet the new competition. The days o f hand-set type for newspapers has passed. Motor driven presses displaced those of foot power. The retailer .can meet some of the new competition. He can apply some of the chain store ideas by collective buying. All the independent stores handling certain lines by pooling fheir orders can get lower prices than ordering for the single store. I f there is a difference in quantity and quality of goods handled to advertise certain articles at a given price. The public has been receptive to the message in that advertising, which is no fault of the public. Probably 'Hie public has never been ap­ pealed to by the independent merchant. We have competition in evesfy line o f endeavor in this age. It exists among colleges and schools, We find it among cities and in a measure it can be found between towns. Cities strive to offer the greatest service not only to people but to manufac­ turers. One is continually bidding against the other through the activities of Chambers of Commerce. The town that keeps up with the procession in improvements is outbidding the town that does not and modern improvements will eventually attract future citizens. It was for this one reason that we desired to see municipal waterworks and sewerage for Cedarville. It will be a great asset from an advertising standpoint in attracting people from other towns. After all, merchants and large city interests must forge ahead and so must merchants and interests of the smaller communities. If you have nothing to advertise you have little to sell in this day and age. Program Musical Recital Cedarville College, Thursday The student in the Department o f| Music, Cedarville College, gave a re­ ntal Thursday evening, in the Library under the direction of. Miss Berkley. The following was the program: .Soldiers* M a rch _____.__ .--Schumann Elizabeth Anderspn March ------------------------ L_;___ --Read Pauline Ferguson ' The Cello _—_________ __Mattingby Dorothy Kennon Bagatelle _____ _____ ___Albert Franz James Anderson * f ’Angelus ------___ ______ z ___ Gounod Mary Alice Whittington Dorothy Galloway Peasants’ Dance _____ .________ -Anon Dorothy Galloway Watching the Snowflakes______ Terry Mary Alice Whittington Impromptu__ __________ Schubert James Anderson Rebecca Galloway Charles Whittington The Donkey T r a il______ -__Lieurance Charles Whittington . The Wanderers_______________IGeibel Spring’s Awakening .1 __________ ___ March of the Winds __ —- ___Read Rachel Hardman ’ . Boating on the R iv e r________ Pitcher Elizabeth Evans rhe Gypsies - _____________Schumann , . ‘Lois Fisher Weigenlied (Cradle S o n g ) ____Heller Gretchen Tindall PART II Italian Serenade--------- '___F. M. Nunn Menuet Rococco ——____ Rockwell ( Beatrice Pyles In a Haunted C a v e _______ --Johnson Gertrude Humman • When the Roses B loom ___-Perchardt Dorothy Wolff Humoresque______ _____ Dvorak Ruth Kimball Serenade —--------- .Chaminade Mary Margaret McMillan Calm as the N ig h t ___—____ —Bohm Mary Ruth Wham Dance Caprice______——— j —.G rieg > Carma Hostetler Hungarian Dance—No, 6 — -Brahms . ' Ruth Kimball Carma Hostetler Mary Margaret McMillan LOVERS AGAIN Nancy Carroll and Richard Aden, ijseen together in “ Manhatten Cock: tail," have the lead roles in Para­ mount's new all-talking picture, based on incidents from a povel by Joseph Conrad, “ Dangerous Paradise?’. Miss Carroll has her first starringHrole in this picture, which will start at the Regent Theatre, Springfield, Satur­ day, February jt2 for a week’s run. Aden is her leading man. Miss Carroll has had a metoric rise in screendom, winning popularity with her sparkling personality, her singing and dancing talent.- Aden began his own starring series immedi­ ately efter completing his. role- in “ Dangerous Paradise.” The story is a South Sea romantic adventure," fast moving and exciting.' newspaper group, held at the Deshler- Wallick hotel in Columbus, Friday and Saturday, Kadh Bull, Cedarville Her­ ald, was re-elected president o f the former organization and Paul Mohler, Berea News, was re-elected president of the latter, , . Other officers named by the Ohio Newspaper association were G, H, Townsley, Lebanon Western Star, treasurer and Grafiville Barrere, Hills­ boro News-Herald,, chairman o f the board o f directors, Forrest Richmond, Toronto Daily Tribune, was elected a member o f the board, succeeding A , 0. Hudnutt, o f the Elyria Dally Chron­ icle-Telegram, Hold-over members o f the board of directors of the Ohio Newspaper asso­ ciation are: Charles H. Spencer, New­ ark Daily Advoate; A. A. Hoopingar- ner, Dover Daily Reported and Circle- villa Daily Herald, and R. B, Howard, o f the Madison Press Co., London, H. E. C. Rowe was re-employed -as field manager and secretary o f the or­ ganization, He maintains offices in Columbus. . - Other officers named by the mem­ bership o f the Buckeye Press Asso­ ciation were: C. W. Kinney, Oberlin Tribune, exeuctive secretary and George H. Speck, Pemberville Leader, treasurer. President Mohler named the following vice presidents: C, W. Griswold, Columbiana Ledger; Oliver Hartley, former Pomeroy newspaper man; now connected with the State de­ partment o f agriculture; Leonard Ins- ley, Worthington News, H, C, Rams- dell, Sycamore Leader and James G. May, New Concord5enterprise. An 85-year-old active journalist dis­ cussed her 71 years o f writing, a for­ mer New York newspaper correspond­ ent reminisced on his metropolitan ex­ periences, and Secretary o f State Clar­ ence J. Brown outlined the dangerous possibilities o f a clause in the election Spring housecleaning, in. the brooder code which circumscribes the freedom house, before the new crop o f baby of the press at a banquet which closed chicks is installed, is one o f the best the meeting Saturday night, at which insurance policies against ravages o f State Senator G. M. ICumler, o f the disease in this year’s flock. Lewisburg Leader wits toastmaster.. Cedi . Before marketing your live stock call THE SOUTH CHARLESTON STOCK YARDS . DAILY MARKET * Phone 80 S. K. SMOOTS P. P. SMOOTS MONEY PAID WHEN WEIGHED •MWrwJ k cj . Except for hogs, horses, and mules, there was mare livestock on the farms o f this country on January 1 this year than at the same time a year ago, Stop! Look! Listen! *• „• , (.■ •■ *> Be prepared for old age. We pay 4 Per Cent on Savings Accounts. The Exchange Bank A 6 tty_ fromK. Y SMQ > ! VumiiiiiuiiuY § E3J0 90 V MltlaiMIl, N* RESOLUTIONS Cedarville Chapter, O. E. S. No. 418 Cedarville, Ohio. February 17, 1980 WHEREAS: In the Providence of God our Brother Walter Graham has been called from this earthly home to that heavenly Abode, promised for all those who hear and trust Him, and WHEREAS: He shall be missed us a loyal and efficient brother among us, whose every effort and desire was for the well-being of our order, THEREFORE: Be it resolved that we have lost a true and faithful broth­ er, and that we extend our sympathy to his widow and son. Be it. further resolved: That a copy of these resolutions be spread on the records o f our Chapter, a copy to the local paper, and a copy sent to the family o f our deceased brother. Signed, LIDA IJART m XN 0. E. MASTERS A. B. CRESWELL SAVE With S A F E T Y at BROWN’S CEDARVILLE, OHIO ~ f * / YOUR REXALL DRUG STORE your Purpose and your Purse Money - Saving Values $1*25 Lydia Pinkhams 99c 33c 73c Vegetable Compound 50c Kolynos Tooth Paste rV D ll MERCHANDISE has been selectedandourpricesarranged for the purpose of giving you perfect satisfaction at prices which give you wonderful chance to economize. All products are double guaranteed, >both by the manufacturers and our­ selves. That’s why you can .gave with Safety at your Rexall Drug Store. $1.00 Miles Nervine RESOLUTIONS Cedarville Chapter, O. E. S. No. 418 Cedarville, Ohio. February 17,1930 WHEREAS :i In the Providence o f God, our Brother John W. Johnson has been called from this earthly home to that heavenly Abode, promised for all those who hear and trust Him, and WHEREAS: He. shall be missed ns a loyal and efficient brother among us, whose every effort and desire was for the well-being o f our order, THEREFORE: Be It resolved that we have lost a true and faithful broth­ er, and that we extend our sympathy to his widow and daughters. Be it further resolved: That a copy of these resolutions he spread on the records of dur Chapter, *a copy to the local paper, and a copy sent to the family o f our deceased brother. Signed, OSBORN P. ELIAS KATHLEEN CRESWELL (}. II, HARTMAN $1*00 Houbigonts Face Q ^ a Powder W v R E X A L L Cherry B ark Congh S y r u p The old reliable cough remedy with the delicious cherry flavor. It loosens the phlegm, soothestheIrritationand thus gives tbs quickest andmost eftective relief. SOc 30c Graves Bromo Quinine 35c Castoria W 21 c l Si 50c Klenzo Tooth Paste 50c Tooth Brush Holder All For 39c jlttHniiiinuiiiiii 2 5 c B E X A L L Cold T ab lets A prompt, safe way of relieving those stubborn colds which are often ac­ companied tiy headache and fever. We recommend and guarantee this remedy. S p e c i a l BUSKA Balsa Pow der America’s greatest face powder Value. Four ounces of clinging,, fragrant powder, endorsed by the Good Housekeeping Bureau of Foods, Sanitationand Health, A tint iqt every complexion, ELECSTBEXdr. Curling Iron Just the thing to keep that wave always in the best of shape. Detachable plug in handle. Two-piece attach­ ment {dug. Y i.. r choice of pink, blue or white handles and cords. O O , . $ 1 . 0 0 MOIVOURAIH H ot W a te r Bottle Molded in one piece of soft durable rubber. Embossed with an attractive floral fles’gn. Get thishot water bottle at this new low price. Special There cold ni We ha of coll) to pay, > seen a \ \