Cedarville University Athletics Brand Guidelines

27 PHOTOGRAPHY PHOTO EDITING Photos shot in a RAW format will always need to be edited for color correction and proper lighting. Keep in mind that Cedarville Athletics photos should be edited to be high contrast, vibrant, and exciting. 1. Open your image in the Photoshop Camera RAW editor, then click the "Light" menu panel. Adjust the exposure, shadows, highlights, and blacks and whites levels until the image is well lit. • Shadows should be dark but not pure black. Highlights should be bright but not pure white or over exposed. 2. Find the “White Balance Tool” button at the top of the "Color" menu. Find a neutral gray area within the image and click it to automatically correct the white balance. • If a neutral gray area is not available, you can also find a white area, but this is less accurate. Brand Elements 1. 2.

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