Musical Offerings
⦁
2016
⦁
Volume 7
⦁
Number 2
67
Musical Offerings
, vol. 7, no. 2, pp. 67–81.
ISSN 2330-8206 (print); ISSN 2167-3799 (online);
© 2016, Sean Kisch, licensed under CC BY-NC-ND
( http://creativecommons.org/licenses/by-nc-nd/3.0/ )Casting the Bigger Shadow: The Methods and
Business of Petrucci vs. Attaingnant
Sean A. Kisch
Cedarville University
he music printing of Ottaviano Petrucci has been largely
regarded by historians to be the most elegant and advanced form
of music publishing in the Renaissance, while other printers,
such as Pierre Attaingnant, are given only an obligatory nod. While
Petrucci’s triple impression method produced cleaner and more
connected staves, it resulted in a significant number of problems,
including loss of pitch accuracy and decreased cost efficiency.
Attaingnant’s single impression method solved most of these difficulties,
while only sacrificing a small amount of visual aesthetic. Despite
Attaingnant’s advancements, he achieved success to a lesser degree
while Petrucci managed to become the most prolific and widespread
music publisher during his lifetime. How did Petrucci manage to gain a
twenty-year legal monopoly in Venice, and how did he stay in tune with
his clients’ needs and music demands? While the single impression
method of Attaingnant outlasted Petrucci’s triple impression method due
to more efficient and accurate technology, Petrucci was more ultimately
more successful during his time because of his business skills.
Petrucci has often been recognized as the father of music printing, and
with good reason. However, he was not the first to publish music with a
printing press. His first volume appeared in 1501, but other published
music in varying forms serves as a precursor to his first great work.
1
For
instance, liturgical chant had been printed from type during the last
decades of the fifteenth century; wood-block carvings and metal cuts
1
Stanley Boorman,
Studies in the Printing, Publishing and Performance of
Music in the Sixteenth Century
(Burlington: Ashgate, 2005), 303.
T