2018-19 Undergraduate Academic Catalog

JOUR-4610 Photojournalism –Sp 3 hours This course focuses on the techniques and aesthetics of reporting the news as a photojournalist. It emphasizes recognition, development and creation of news photographs and the skills of the photo editor. As part of this course, students will gain experience in shooting, developing, printing, and editing the images for a variety of news media. The course will emphasize how public relations and journalism professionals can use photographs for publication in traditional media, websites, company brochures, and digital slide-show presentations. Prerequisites: JOUR-3420 Editing and Design, or by permission of instructor. (Fee: $50) JOUR-4620 Data and Investigative Reporting –Sp 3 hours This course teaches the tools and techniques to use data and other investigative tools and resources to produce in-depth stories. The content will focus on serving the public interest by acting as a watchdog on government, business, education, health, environment, safety, and other organizations. Freedom will be given to produce stories on platforms that fit career goals. Prerequisites: JOUR-1000 Multiplatform Journalism I I; JOUR- 2000 Multiplatform Journalism II; or permission of instructor. (odd years) (Fee: $50) JOUR-4650 3 hours Designing Solutions for New Audiences –Sp Because of the ongoing changes in the communication system, media companies and businesses are in constant reinvention of the ways in which they meet the needs of their audiences by innovations in programming, products and services. In this course students will be presented with a current problem in the use of new and emerging media to connect a client with its audience. Teams will then design a solution to meet the needs of both client and audience. Crosslisted with BRDM. Prerequisite: JOUR/BRDM- 3650 Networked Audience. JOUR-4810 Special Topics in Journalism –Fa 3 hours Available to advanced students who desire in-depth study of special areas of journalism. Topics of current interest in the field of journalism will be offered to cover in-depth areas of specialization. Topics may include photojournalism, sports journalism, international news, news and religion, news media management, magazine, editing, opinion writing, and business and financial reporting. Prequisities: permission of instructor. (even years) (Fee: $50) JOUR-4820 Special Topics in Public Relations –Sp 3 hours Available to advanced students who desire intense study of special areas of public relations. Topics of current interest in the field of public relations will be offered to cover in-depth areas of specialization. Topics may include crisis communication, agency management, event planning, and international public relations. Prerequisites: JOUR-3550 Advanced Public Relations Writing; or permission of instructor. (even years) JOUR-4910 Multiplatform Seminar –Sp 3 hours This senior-level class will tie together the students’ reporting and news presentation skills, resulting in a reporting project that will use text, visuals, and audio. The project will align with career goals, putting emphasis on the each student’s preferred platform of reporting. Studentw will also study the work of professionals and industry trends. (Fee: $50) JOUR-4950 Internship –Fa, Sp, Su 3–12 hour Students are placed with professional organizations to apply their journalism training and gain experience in actual career situations. This should be discussed with an advisor one semester prior to the internship experience. Internship agreements must be signed by the student, the job supervisor, and the faculty mentor prior to the initiation of the internship. Prerequisite: for print major, JOUR-3420 Editing and Design; for broadcasting major, JOUR- 3350 Television News Production; for public relations major, JOUR-3550 Advanced Public Relations Writing. JOUR-3550 3 hours Advanced Public Relations Writing –Sp Building on the basics of public relations principles and writing, this course provides the opportunity to focus on particular writing techniques employed in specialized public relations contexts. This includes writing for internal publics in the form of reports, proposals, backgrounders, and position papers. In addition, students will learn to write for external publics in print, broadcasting, and online media contexts, developing proficiency in presentational and speech communication, news, feature and advertising copy. Prerequisite: JOUR-3500 Public Relations Principles and Writing. JOUR-3605 3 hours Writing and Design for Web and Mobile Media –Sp The purpose of this course is to introduce students to the special design and writing necessary for emerging new media, including the web, mobile media, and social networking sites and services. Crosslisted with BRDM. JOUR-3650 Networked Audience –Fa 3 hours What is happening to the audience for media content and how is that likely to change over the next five years? That is the question that this course seeks to answer. Students will develop a framework for understanding the audience by looking at the intersection of a wide variety of factors that shape the media environment. The students will then project current trends to anticipate where the audience will be in the next five years. Crosslisted as BRDM . (Fee:$10) JOUR-3900 Practicum in Journalism –Fa, Sp 1 hour Development of news stories for transmission to print, broadcasting and online media outlets within the University (Cedars, In the Loop, Resound Radio, Cedars Online) either individually or as a member of a team under the supervision of a faculty mentor. The practicum is organized in a news agency format with a rotating editorial board. Repeatable up to 3 times. Prerequisites: JOUR-1000 Multiplatform Journalism I; JOUR-2000 Multiplatform Journalism II. JOUR-4420 Feature Reporting –Fa 3 hours Students will study feature storytelling styles with an emphasis on narrative. Freedom will be given to produce stories on platforms that fit career goals. Blogging will also be an important exercise. Prerequisite: JOUR-1000 Multiplatform Journalism I; JOUR-2000 Multiplatform Journalism II; or permission of the instructor. (even years) (Fee: $50) JOUR-4500 Public Relation Campaigns –Sp 3 hours Uses case studies to examine the role of public relations in organizational communication campaigns. Incorporates a problem- solving approach that enables students to apply various public relations techniques to real-world situations. Prerequisite: JOUR- 3550 Advanced Public Relations Writing. JOUR-4550 Practicum in Public Relations –Sp 1 hour Development of public relations campaigns and products, such as brochures, videos, news releases, press kits, and feature stories either individually or as a member of a team under the supervision of a faculty mentor. Prerequisite: JOUR-3500 Public Relations Principles and Writing; or by permission of instructor. JOUR-4600 Magazine Writing –Sp 3 hours This course covers the techniques of writing in-depth articles for mass circulation and specialized magazines. Students will learn the process of writing and submitting feature articles as well as analysis of markets for freelance magazine articles. Students will prepare and submit professional quality manuscripts for publication. Prerequisite: JOUR-1000 Multiplatform Journalism I; JOUR-2000 Multiplatform Journalism II; or permission of the instructor. Professional Writing and Information Design (PWID) PWID-2130 Introduction to Professional Writing –Fa 3 hours Students will study the technical communication profession. They will learn the skills needed to succeed in the field, professional approaches to solving problems in the field, and potential professional opportunities in technical communication. PWID-3000 3 hours Production Tools and Document Design –Fa Students will learn to teach themselves technology to prepare for learning new technology as it evolves in industry. Students will also learn document design principles to help them create visually stimulating, well-organized documents. PWID-3010 Style and Mechanics for Writers –Fa, Sp, Su 3 hours Students will learn to apply reliable principles to make writing clear, concise, coherent, and cohesive. Crosslisted with ENG 3010 Style and Mechanics for Writers. Prerequisite: ENG-1400 Composition. PWID-3011 Legal and Research Writing –Fa 1 hour Students will learn to apply reliable principles to make their writing clear, concise, coherent, and cohesive. In addition, they will learn to write persuasive documents that are required of professionals in the fields of law and public administration. Prerequisite: ENG-1400 Composition. Corequisite: PWID-3010 Style and Mechanics for Writers PWID-3020 Professional Portfolio Development I –Fa 1 hour Students will develop a professional portfolio and learn to use it effectively as a tool to obtain an internship. PWID-3090 Marketing Communication –Fa 3 hours Students will learn to create marketing materials for the technical industry, from design to completion. Prerequisites: PWID- 3010 Style and Mechanics for Writers; PWID-3100 Designing Visual Communication. PWID-3100 Designing Visual Communication –Fa 3 hours Students will learn to integrate visual design concepts to enhance communication in various documents and media. Topics will focus on increasing usability of communication products by targeted audiences. Corequisite: PWID- 2 000 Production Tools for Technical Communication. PWID-3170 2 hours The Professional Writer in a Corporate Culture –Sp Students will discuss issues beyond intellectual ability and technical know-how that are crucial to a successful career. They will discover guidelines to assist them in improving their emotional intelligence capabilities. PWID-3180 Visual Rhetoric –Fa 3 hours Students will learn to understand the rhetoric of visual language and to adapt visual language to specific audiences, purposes, and contexts — just as they do written texts. As a result, they should be able to respond flexibly to design problems in all professional documents. PWID-3210 Professional Editing –Sp 3 hours Students will learn both copyediting and comprehensive editing skills. These skills include editing for grammar, punctuation, syntax, sentence structure, content development, and visual design. Students will learn to edit paper and electronic copy and will also explore editing in both publishing houses and corporate environments. PWID-3250 Documentation Design –Sp 3 hours Students will learn to plan, design, and create user documentation through systematic user analysis, task identification, effective writing, and effective visual design. PWID-4010 Report Writing –Sp 3 hours Students will learn to design and write effective technical reports and presentations that purposefully convey clear, concise, and accurate information to a targeted audience while using an appropriate level of technicality and supporting data or information. PWID-4020 Professional Portfolio Development II –Fa 1 hour Students will maintain a professional portfolio and learn to use it effectively to obtain employment after graduation. (Fee: $25) PWID-4050 Content Strategy and Development –Fa 3 hours Students will learn how to design and manage information on the World Wide Web. The class addresses issues in usability, information architecture, and content strategy. Students will learn design principles and writing issues specific to the digital medium. PWID-4090 User Experience for the Web –Sp 3 Students will learn to conduct formative and summative user research that will help them make critical decisions about content, structure, and layout of websites. They will study principles of usability, user experience, and information architecture in order to gain a comprehensive view of how to arrange, structure, and write content for websites . PWID-4130 Instructional Design I –Fa 3 hours Teaches technical communicators how to employ technology and learning theory in developing adult training courses. PWID-4140 Instructional Design II –Sp 3 hours This course provides students with the opportunity to delve deeper into the art and science of instructional design by focusing on educational technology in general and e-learning tools, techniques, and practices specifically in use in today’s corporate environment. The course also investigates the topics of knowledge management, performance support and human capital management in order to give students a well-rounded introduction to the contemporary practice of non-traditional instructional design. Prerequisites: PWID-4130 Instructional Design I or permission of instructor. PWID-4160 Professional Writing Internship –Su 3 hours Students will participate in a work-study program approved and administered by the department in which advanced Professional Writing and Information Design students receive a variety of job- related experiences in a communication environment. Prerequisite: permission of instructor. PWID-4170 Special Topics –Sp 3 hours Students will study a selected topic(s) at the 4000-level. The flexibility of this course allows the faculty to meet the ever- changing nature of technical communication. Possible topics include project management, professional presentations, research methods, ethics in PWID, or other topics presented by faculty or requested by students. Prerequisites: PWID-2130 Introduction to Professional Writing; PWID-3010 Style and Mechanics for Writers Capstone course. PWID-4230 1–3 hours Independent Study in Technical and Professional Communication –Fa, Sp, Su Independent study for junior and senior-level PWID majors with special interests and demonstrated ability. School of Education Course Descriptions Early Childhood Education (EDEC) EDEC-2100 2 hours Art and Music for Early Childhood –Fa, Sp An overview of the use of art and music to enhance the early childhood classroom. A strong emphasis on practical techniques and projects for personal expression based on an understanding of the importance of art and music at the system, school, classroom, and individual levels. Prerequisite: EDUC-1000 The Education Profession. (Fee: $20) Page 242 2018–19 Undergraduate Academic Catalog 2018–19 Undergraduate Academic Catalog Page 243 Course Descriptions Course Descriptions JOUR-3550 – JOUR-4950 PWID-2130 – EDEC-2100 EDUCATION COMMUNICATION